Propoganda Effort
USDA's Knight moving forward quickly on NAIS outreach
Last week, USDA Under Secretary for Marketing and Regulatory Programs Bruce Knight told Brownfield he'd already taken a close look at USDA's National Animal Identification System (NAIS) and planned to make it more appealing to individual producers. And on Tuesday, Knight met in Kansas City with state NAIS coordinators, representatives from the offices of state veterinarians and officials with USDA's Animal and Plant Health Inspection Service to roll out an initiative designed to boost producer participation in the NAIS.
Knight told Brownfield today the first fruits of that effort will be coming soon. "We're walking through new pamphlets, a new web site talking about the issues that we've got," Knight said. "We've got a user's guide we're going to be releasing in the next few weeks to more accurately explain many of the recent decisions on animal ID," he added. "This is our first test-run on the re-vamp and on the changes to NAIS."
Full fledged push by the USDA on NAIS. Why is the USDA doing this? The only way to sell something unpalatable is a full fledged propaganda effort and that is what Knight is up to. Instead of using the web, which the opponents of NAIS are using so effectively, they want to do face to face. More money to implement a plan nobody wants.
I find it interesting the article states the program isn't supposed to be implemented in 2010, time line change, and that 100% voluntary participation now seems to be optional which is new. Sounds like propaganda to me. I would never believe a bureaucrats unsubstantiated word for something like this. Snow job in the works.
An ear tag never stopped a disease, but the drive for the ear tag causes the government propaganda machine to go into full gear.
